Victor Gustav Bloede (advertising)

Victor Gustav Bloede
Born January 31, 1920(1920-01-31)
Baltimore, Maryland
Died February 10, 1999(1999-02-10) (aged 79)
Boca Raton, Florida
Education University of Maryland
Occupation Advertising executive
Employer Benton & Bowles
Spouse Merle Huie
(m. 1945; his death)
Parents Victor Gustav Bloede, II.
Helen (née Yoe) Bloede

Victor Gustav Bloede, III. (31 January 1920 - 10 February 1999), was an advertising executive for Benton & Bowles who introduced the slogan Good to the last drop for Maxwell House coffee.[1]

He married Merle Huie, daughter of Hulon William and Anna (née Lohn) Huie, on March 11, 1945. Merle was born in Brady, Texas, on May 4, 1921.[2]

References

  1. ^ King, Sharon R. (February 13, 1999). "Victor G. Bloede, 79, Ex-Chief Of Benton & Bowles, Is Dead". The New York Times. http://query.nytimes.com/gst/fullpage.html?res=9A03E3DD143AF930A25751C0A96F958260. Retrieved 2008-05-22. "Victor G. Bloede, a former advertising executive who helped introduce the slogan Good to the last drop for Maxwell House coffee as well as other enduring advertising campaigns for consumer products, died on Wednesday in Boca Raton, Fla., from complications after surgery. He was 79." 
  2. ^ Marquis Who's Who, LLC (1983), Who's Who of American Women, 1983-1984 (13 ed.), Marquis Who's Who, p. 74, ISBN 978-0837904139